Why Subway Bretagne – Pays de la Loire joined the Center in Franchising, Retail & Service Chains?
By Patrick RETY – Development Agent – Subway Bretagne – Pays de la Loire
“The training and teaching of students regarding franchising is a very important stake. Franchising is relatively unknown in France and all the advantages of support and follow up given to franchisees are never highlighted. The amount of royalties or advertising funds is always mentioned, but the support and follow up never are. I wanted to support the project of creating the Center in Franchising, Retail & Service Chains because the training of students is key to their future success. Research is also a fundamental pillar, along with sharing one’s experiences with each other. Finally, giving better information about our profession of franchisor is an essential stake.”