Our Master Degrees

Brochure of the Master degree

Format of the Master in Franchising, Retail & Service Chains

The Master in Franchising, Retail & Service Chains is proposed under three formats:

 

The Master 2 – Franching, Retail and Service Chains can be done in English with an 4-to-6-months internship

  • Video presentation of the Master in English :

The Master 2 – Management des Réseaux de Franchise can be done in French with an apprenticeship of more than 30 weeks over the year.

  • Video presentation of the Master in French :

The Master 1 – Management des Réseaux de Franchise can be done French with an apprenticeship of more than 30 weeks over the year.

Teaching Units

Click on the name of the Master to get further information

The Master 2 – Franchising, Retail and Service Chains is composed with the following teaching units:

  1. Organizational forms & chains
  2. Management & chains
  3. Development & chains
  4. Marketing & chains
  5. Engineering & chains
  6. Internationalization & chains
  7. Control and performance & chains
  8. Law & chains
  9. Innovation and new trends in franchising, retail & service chains
  10. Master dissertation
  11. Report for internship (4 months minimim) or research thesis

The Master 2 – Management des Réseaux de Franchise is composed with the following teaching units:

  1. Formes organisationnelles & réseau de points de vente
  2. Management/Animation & réseau de points de vente
  3. Développement & réseau de points de vente
  4. Marketing & réseau de points de vente
  5. Ingénierie & réseau de points de vente
  6. Internationalization & chains
  7. Gestion et performance & réseau de points de vente
  8. Droit & réseau de points de vente
  9. Innovation and new trends in franchising, retail & service chains
  10. Mémoires de fin d’études
  11. Stage et préparation à l’insertion professionnelle

The Master 1 – Management des Réseaux de Franchise is composed with the following teaching units:

  1. Formes organisationnelles & point de vente d’une enseigne en réseau
  2. Marketing & point de vente d’une enseigne en réseau
  3. Comportement du consommateur & point de vente d’une enseigne en réseau
  4. Marketing spécialisé & point de vente d’une enseigne en réseau
  5. Management & point de vente d’une enseigne en réseau
  6. Entrepreneuriat & point de vente d’une enseigne en réseau
  7. Droit & point de vente d’une enseigne en réseau
  8. Gestion comptable & point de vente d’une enseigne en réseau
  9. Innovation and new trends in retailing and services
  10. Stage et préparation à l’insertion professionnelle

Careers opportunities

The Master Marketing – Franchising, Retail & Service Chains is tailor-made for future Managers and Executives in national and international chains, in retail and service industries, and more specifically in the following areas:

  • chain management (on-field consulting, franchisee training, sales events management…)
  • chain development (franchisee recruitment, store location, real estate prospection…)
  • chain marketing (brand marketing, merchandising, external and internal communication, community management…)
  • chain engineering (franchise consultant, franchising project management…)
  • chain entrepreneurship (franchisee, independant associated retailer, partner, franchisor…)
  • international franchising (global expansion manager, international retail director, master franchisee…)
  • business unit management (store director, service unit manager, district manager…)

The following tag cloud provides an overview of the jobs linked to chain management, chain development, chain marketing and chain engineering you can apply after the Master Marketing – Franchising, Retail & Service Chains. This is not an exhaustive list, but only examples.

nuagemots-metiers

(to be translated into English soon)

More information on Career opportunities

Assets of the Master in Franchising, Retail & Service Chains

  • Diversity of job opportunities: management, development, marketing, engineering, entrepreneurship, international, business unit management…
  • Wide range of industries: retailing, services, social sector franchising…
  • Multiple kinds of chains: franchising, independant associated retailing, partnership…
  • International opportunities: Europe, developed countries, developing countries…
  • Benefits of the Center in Franchising, Retail & Service Chains: relationships with the corporate partners, talks/seminars of French and foreign experts, participation to the student competition…
  • Focus on professionalization: studies of concrete cases, testimonials/talks of professionals, visits of companies…
  • Very good professional integration: in average, more than 90% of alumni are employed in less than two months after graduating
  • Multi-disciplinary approach to be familiar with the “culture of chain”: marketing, management, strategy, law, finance…
  • Complementarity of professors: faculty members and professionals, all experts in franchising, retail and service chains, representatives of the federations (FFF and FCA)…
  • International perspectives: multicultural learning environment, joint classes with the French students of the other group of the Master, talks/seminars of researchers of the International Society of Franchising…
  • Learning through research to develop reasoning and critical thinking: participation to workshops, preparation of a Master dissertation…

Awards

Find our press review and awards : http://www.center-franchising-retail-service-chains.com/english/press/

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