Archives Chaire Franchise & Commerce en Réseau

Next event in Center: June 28, 2017

The next event organized by the Center in Franchising, Retail & Service Chains will take place on Wednesday 28 June 2017 from 10am to 2:30pm at the Graduate School of Management (IGR-IAE Rennes) – University of Rennes 1. This event will end the 2016/2017 academic year with students finishing their internship and apprenticeship during Fall 2017.

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Student of the Master visiting Franchise Expo on March 19-22, 2017

From 19th to 22nd March 2017, students of the Master in Franchising, Retail & Service Chains at the Graduate School of Management (IGR-IAE Rennes) – University of Rennes 1 (the French and international groups) participated in “Franchise Expo Paris”. The event gave them the opportunity to interact with profesionnal and alumni of the Master in Franchising, Retail & Service Chains with regard to their career paths. They could also take part in the many conferences happening over the four days and discover new franchise concepts

Many thanks to the corporate partners of the Center in Franchising, Retail & Service Chains for supporting events such as this which contribute to the professionalization of our Master’s students.

Below you can find photos taken by students at Franchise Expo Paris.

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The “Ouest-France Etudiant” website is presenting the Master Franchising, Retail & Service Chains

The Master Franchising, Retail & Service Chains at the Graduate School of Management (IGR-IAE Rennes) – University of Rennes 1 is now available on the Ouest-France website dedicated to teaching and recruitment. The objectives, the format (Master 1 and Master 2, with apprenticeship or taught in English) as well as the assets of the Master are put forward in order to better inform student candidates about our Master degree.

Read more : http://jactiv.ouest-france.fr/job-formation/fiche-formation/master-marketing-vente-parcours-franchise-commerce-reseau-73209

Presentation of Mrs. Sablé – March 7, 2017

Mrs. Virginie Sablé, Head of Development – KPMG Franchising and Network Department, was Guest Speaker on March 7, 2017 with students of the Master Franchising, Retail & Service Chains (apprenticeship and international groups) at the Graduate School of Management (IGR-IAE Rennes) – University of Rennes 1. KPMG has been a corporate partner of the Center in Franchising, Retail & Service Chains since it was launched in March 2013. In that regard, this event strengthens the bonds between professionals and students.

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Workshop by Anna Watson on March 9, 2017

UPDATE 03/15 : Pictures of the workshop added below

Dr. Anna Watson — Reader in Marketing at the University of Hertfordshire, United Kingdom and guest speaker at the Graduate School of Management (IGR-IAE Rennes) — University of Rennes 1 will present her research entitled « When ‘I’ becomes ‘We’: Organizational identification and franchise performance » (Anna Watson & Olufunmilola (Lola) Dada) on March 9, at 12:45 in Amphi 2.

You are cordially invited to this workshop.

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Oral presentations and Award Ceremony of the 2017 Student Competition

The oral presentations and Award Ceremony for the fourth Student Competition of the Center in Franchising, Retail & Service Chains took place on February 8, 2017 at the Graduate School of Management (IGR-IAE Rennes) – Université of Rennes 1. This event gathered more than 80 people (franchisors and chain directors in retailing and services, franchisees, heads of public agencies and NGOs, researchers…).

This year, the topic of the Student Competition was “How do franchising, retail and service chains contribute to the development of the African continent?”. Fourteen teams gathering around sixty students in Master 1 Marketing and Master 2 Franchising, Retail & Service Chains have worked on this topic since September 2016.

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How does independent shop-owners perceive franchisees ?

In an article entitled “How does totally independent small business owners perceive franchisees ?”, published on the Franchise Magazine website and drawing conclusions on interviews made with 26 totally independent small business owners working in different industries, Dr. Rozenn Perrigot explains how independent small business owners perceive the franchisee relationships with their franchisor, the other franchisees, their employees and their customers.

Read more : https://www.franchise-magazine.com/avis-des-experts/comment-les-commercants-independants-percoivent-ils-les-franchises-525.html

IFA 2017 – Award ceremony for Rozenn Perrigot

Dr. Rozenn Perrigot, Director of the Center in Franchising, Retail & Service Chains at the Graduate School of Management (IGR-IAE Rennes) – University of Rennes 1, received the “2017 Arthur S. Karp Research Award – International Franchise Association – Franchise Education and Research Foundation” on January 31, 2017 during the International Franchise Association’s 57th Annual Convention in Las Vegas – USA, from January 28, 2017 to February 1, 2017. This convention gathered more than 4,000 franchisors, chain executives, chain developers, chain managers, etc. from around the world.

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